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International Journal of Applied Quality Management
Int J Appl Qual Manag

ISSN: 1742-2647.

Far too often in both public and private sector organisations, one is faced with the problem of not merely the determination of what constitutes "Quality", but also with the fact that Senior Management indulges in the paradox of preaching the virtues of Quality Management and Quality Services, while simultaneously demonstrating what could readily be construed as either an unwillingness, or an inability, to support its words with appropriate deeds. Any organisation setting out on the path which ultimately leads to it become a QUALITY ORGANISATION has to face up to the fact that it must fulfil certain basic criteria to embark on that journey. It needs to determine what is quality; what are the agreed principles of Quality Management; how to differentiate between an ordinary and a quality management system? Fortunately, help is at hand; if any organisation is dedicated to QUALITY as an integral part of its culture and daily operations, there are countless ideas emanating from so-called "gurus"; books running into tens of thousands; journal articles now running into hundreds of thousands; consultancy firms willing to show organisations "how to do it" proliferate almost by the minute; it is the aim of this journal to cut the "Gordian Knot" of quality by focusing almost exclusively on providing a practical set of up-to-date ideas, thoughts, views case studies, measures in the area of quality in order that all organisations can benefit from such a forum.

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