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Review of Marketing Science
Rev Market Sci

Published/Hosted by Walter de Gruyter GmbH & Co. KG. ISSN: 1546-5616.

The Review of Marketing Science (ROMS) is a peer-reviewed electronic-only journal devoted to the wide and rapid dissemination of the latest research in marketing. ROMS recognizes the interdisciplinary nature of marketing and so seeks to publish articles with managerial, quantitative and behavioral orientations. The common theme among ROMS articles is the relationship of research to marketing management issues. ROMS will emphasize substantive results that would stimulate other researchers as they pursue their work. With this in mind, ROMS is especially interested in papers that may be considered controversial by some, papers that report early results that will be further developed but over a longer time horizon, and papers that offer a broad overview and survey of topics that are currently interesting to many researchers. As such, both established scholars and young researchers will find a receptive outlet for their work.

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