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International Journal of Internet Marketing and Advertising
Int J Internet Market Advert
ISSN (printed): 1477-5212. ISSN (electronic): 1741-8100.
The IJIMA is a double-blind referred, highly professional and authoritative source of information in the field of Internet and its applications in marketing and advertising. IJIMA also publishes theories and practices that are useful to executives in managing marketing and advertising activities over the Internet. IJIMA focuses on the emerging changes in theories, strategies, and management methods of marketing and advertising, brought about by the Internet and information technology applications, and their implications on the associated processes, products, and services. Emphasis will also be on the related social, political and economic issues as well as emerging issues of interest to professionals and academics.
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