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International Journal of Sport Management and Marketing
Int J Sport Manag Market
ISSN (printed): 1475-8962. ISSN (electronic): 1740-2808.
The IJSMM, a refereed journal published four times per year, aims to present current practice and research in the area of sport management and marketing. The IJSMM is a unique publication useful for everyone interested in the new developments in sport management and marketing theory and practices.
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